Get creative and have fun with your social media

When was the last time you shared something daft on your business social media? Something that would make your reader smile? Your posts don’t need to be serious all the time. No, really! You CAN be a real person, with a personality – this will work to your benefit.

read more

5 reasons why your business needs social media

What’s all the fuss about? Social media: Facebook, Twitter, LinkedIn, Instagram, Google+, YouTube… the list is almost endless!   Isn't it just full of people talking about what they had for lunch, sharing gloating photos of bikini’d people on their latest luxury...

read more

You’ve got people on your mailing list, now what?

What do you do with your mailing list once people have signed-up to it? By agreeing to be on your mailing list, people are indicating that they want to hear from you.  That they are interested in what you have to say and offer.  That they are potentially a future...

read more

7 ways to get people onto your mailing list

Your list is your gold-dust - it's a list of people who have said "Yes please, I want to hear more from you".  And it's precisely that sentiment, that desire, that makes it more important than a 'like' or a 'follow' on social media. These are people who are waiting to...

read more

Email marketing: Don’t fall foul of the rules

Keeping in touch with our customers and possible future customers by sending a regular email is a good thing, right?  We all know that. It's good because they have given you their permission to send them email marketing messages  because they want to hear from you,...

read more

Tips for building your social media following

So, you’ve set up your social media account and you are raring go.  You might have even worked out what you are going to say (if not, read this!).  But you’ve only got a handful of people following you and you want to increase those numbers, right? I’ve written before...

read more

Follow me on: